Developing an Effective Evaluation Plan Issued on 2011 by Atlanta, Georgia: Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health; Division of Nutrition, Physical Activity, and Obesity

The purpose of this workbook is to help public health program managers, administrators, and evaluators develop a joint understanding of what constitutes an evaluation plan, why it is important, and how to develop an effective evaluation plan in the context of the planning process. This workbook is intended to assist in developing an evaluation plan but
is not intended to serve as a complete resource on how to implement program evaluation. Rather, it is intended to be used along with other evaluation resources, such as those listed in the Resource Section of this workbook..